Late yesterday, Baxter International ordered a full-scale recall on the blood thinner Heparin.

I don’t know how many times I’ve seen the commercial where a beaver is talking to Abe Lincoln at a bus stop about some guy in a suit not being able to sleep. Or Dr. Jarvik (or his double?) rowing in a beautiful lake while telling us how Lipitor is the greatest thing since the last few blockbuster statins.

I needed an antidote. Too many drug ads—smiling people glowing with the pleasure of their successful medical treatments. But of course, they are actors.